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Department 04 / 14
Cruise — Luxury & Expedition

Silversea opens 2028-29 sales as Regent, Seabourn and Atlas fill out their products

Silversea's 103-voyage 2028-29 program, including a South America circumnavigation and a Caribbean slate, goes on general sale tomorrow. Regent's Seven Seas Prestige bar details, Seabourn's Antarctic expedition team and Atlas's A&K Sanctuary safari packages give advisors more to pitch around it.

Photograph — Cruise — Luxury & Expedition library
01News

Silversea opens 103 voyages for 2028-29 on Oct. 8

General sales open Oct. 8 for Silversea's September 2028 to May 2029 program: 103 voyages, 219 destinations and 29 new ports. The Mediterranean gets a 17-sailing two-ship deployment with Silver Nova and Silver Dawn. Silver Nova also makes a round-trip circumnavigation of South America with Antarctic Peninsula scenic cruising. New S.A.L.T. Culinary Voyages focus on truffles and Asian markets. Event-timed sailings include Venice, Rio Carnival, and New Year's Eve in Sydney and Funchal.

For advisors, the commercial point is early inventory. The best cabins and event dates are the first to go, and the two ships dedicated to Australia and Asia open a long-lead sales window. Clients who want Antarctica without an expedition landing program have a new option in the South America circumnavigation.

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02Destination

Silversea's Caribbean: Canouan beach day, St. Barth, San Juan departures

Silversea's 2028-29 Caribbean sailings, also on sale Oct. 8, add San Juan embarkations and St. Barth calls. They also include an exclusive Canouan "Destination Experience" with a Carnival welcome and a beach soiree.

The Canouan day is the piece advisors can sell as a differentiator. San Juan departures and the St. Barth calls widen winter options for clients who want a shorter or quieter alternative to the Mediterranean.

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03Supplier

Atlas pairs Africa voyages with A&K Sanctuary safaris

Atlas Ocean Voyages has added seven pre-cruise safari packages for its 2029 Africa season, tied to Atlas Adventurer sailings from Mombasa. The centerpiece is an exclusive partnership with Abercrombie & Kent: an eight-day A&K Sanctuary journey across three private reserves. The other programs cover Kenya and South Africa.

It is a bundled land-and-sea product with an A&K Sanctuary tie-up. That makes it a higher-ticket add-on for advisors who already book polar and expedition clients and want to extend those trips onto safari.

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04News

Seabourn names its 2026-27 Antarctic expedition team

Seabourn has named the expedition team for its 2026-27 Antarctica season aboard Seabourn Venture and Seabourn Pursuit. The season is close, so the naturalists and expedition leaders are a selling point for polar clients now, and relevant to any remaining inventory and in-season conversations.

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05News

Regent details Seven Seas Prestige bars ahead of December debut

Regent Seven Seas has revealed the bar and beverage concepts for Seven Seas Prestige, including Galileo's Bar, Azure and Solmar Terrace. The ship debuts in December 2026. This is product detail, not a change in pricing or policy. It still gives advisors specific talking points for Regent's all-inclusive positioning when selling the ship's early sailings.

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06Data point

HX posts record suite bookings; Aurora pushes all-inclusive Antarctica

HX Expeditions closed its Arctic season with its highest HX suite bookings to date across 31 expeditions. CEO Gebhard Rainer is positioning the brand, independent of Hurtigruten since 2025, as an "experience company." That matters when advisors compare HX with Lindblad, Ponant and Silversea in polar sales.

Aurora Expeditions, meanwhile, ran its largest Antarctic season and launched Douglas Mawson in December 2025. It trialed all-inclusive Antarctic departures with optional activities such as paddling, snorkeling and camping included for all guests. It is also pushing into North America through the trade.

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07News

Explora opens 2027 Monaco Grand Prix bookings

Explora Journeys has opened bookings for its 2027 Monaco Grand Prix sailings. Inventory is limited and demand for the event is high. Advisors selling an experiential premium should book early for the best availability and pricing.

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08News

Hapag-Lloyd Cruises names new managing director

Isolde Susset, managing director of Hapag-Lloyd Cruises, is retiring. Salika Kebschull takes over in January 2027. No commercial changes were announced, but the change may affect trade relations and strategy for advisors who work with the Hanseatic fleet.

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Sources — Cruise — Luxury & Expedition Department

  1. 1
    Down the hatch! Regent Seven Seas reveals new bars, lounges and beverage concepts ahead of Seven Seas Prestige launch - Cruise Passenger
  2. 2
    Silversea Unveils 2028/29 Season With Two Ships Dedicated For Australia And Asia - Cruise Passenger
  3. 3
    Silversea launches 103 new luxury voyages for 2... - Pluang
  4. 4
    Galveston moving forward with talks for fifth cruise terminal
  5. 5
    New S.A.L.T. Culinary Voyages, S. America in Silversea's 2028/29
  6. 6
    Silversea’s New Caribbean Cruises Include Canouan Beach Days, St. Barth Stops and San Juan Departures - Caribbean Journal
  7. 7
    Atlas Ocean Voyages launches seven pre-cruise safari packages for 2029 Africa season - Data Portuaria
  8. 8
    Silversea Unveils 2028-29 Collection with New Ports of Call and S.A.L.T. Culinary Voyages - Cruise Critic
  9. 9
    Hurtigruten’s Coastal Express Vs. Signature Line Cruises (& the 3 Clients Perfect for Them) - Travel Market Report
  10. 10
    Royal Caribbean's Silversea to Offer 103 Voyages for 2028, 2029 - www.marketscreener.com
  11. 11
    SILVERSEA UNVEILS 103 NEW SAILINGS FOR 2028-2029, INCLUDING NEW S.A.L.T. CULINARY VOYAGES AND A SOUTH AMERICA CIRCUMNAVIGATION - PR Newswire
  12. 12
    Queen Anne to replace P&O's Arcadia, which is going to HAL
  13. 13
    Regent Seven Seas Cruises Unveils New Bar & Beverage Experiences for New Cruise Ship - Travel Market Report
  14. 14
    5 ways to see Paris with Tauck
  15. 15
    HX Expeditions Wraps Arctic Season With Record Science Participation - TravelPulse
  16. 16
    Regent Seven Seas Cruises® Unveils New Bar and Beverage Experiences Aboard Seven Seas Prestige - Norwegian Cruise Line Holdings Ltd.
  17. 17
    Hapag-Lloyd Cruises’ MD Isolde Susset retiring, Salika Kebschull named successor
  18. 18
    Shore excursions must leave destinations better off, say MSC, AIDA, ORCA, Intercruises
  19. 19
    HX Expeditions closes the Arctic season with its largest collection of scientific data to date - www.cruisesnews.es
  20. 20
    Scavenger hunt drops first clues to Disney Believe features
  21. 21
    The minds behind the expedition meet the experts leading Seabourn’s 2026-2027 Antarctica Season - Cyprus Shipping News
  22. 22
    HX Expeditions is evolving the expedition experience - Cruise & Ferry Review
  23. 23
    Carnival Corp. supports Hawaii hurricane recovery
  24. 24
    Seabourn Names Expedition Team for 2026-27 Antarctica Season - Luxury Travel Advisor
  25. 25
    Aurora Expeditions: Advisors, Antarctica & Growth - Recommend Magazine
  26. 26
    Hanseatic Spirit becomes largest cruise ship to visit Ipswich, UK
  27. 27
    Atlas Ocean Voyages unveils seven new pre-cruise land programmes - Travel Gossip
  28. 28
    My First Cruise Connections: Line Murphy, cruise manager, Visit Region Stavanger
  29. 29
    MSC Cruises and Royal Caribbean Group break ground on new Naha terminal
  30. 30
    Japan is Virtuoso's most requested destination
  31. 31
    Carnival Adventure, Legend, Spirit to US West Coast in 2028/29
  32. 32
    Explora Journeys Opens 2027 Monaco Grand Prix Bookings - Luxury Travel Advisor
  33. 33
    Atlas Ocean Voyages unveils Africa land programme for new yacht - TTG Media

A day dominated by Silversea's long-lead launch, with smaller product and people news around it. Silversea's sales open tomorrow, so that is the item to act on first. — The Desk

— The Cruise — Luxury & Expedition Desk