Department 04 / 14
Cruise — Luxury & Expedition

Three Luxury Collections, One Booking Window

Regent's 35th Anniversary offer closes August 31 with up to 35% off on Prestige inaugural sailings; Seabourn opens all 54 Ruby Collection 2028 voyages anchored by a 96-day Pole to Pole; and Silversea launches seven dated S.A.L.T. harvest-season sailings across Europe — the most concentrated multi-brand inventory release this season.

Photograph — Cruise — Luxury & Expedition library
01News

Regent's 35th Anniversary Offer Closes August 31 — Prestige Inaugural Voyages and Festive Europe Upsells Both in Play

Regent's 35th Anniversary Collection closes August 31 — 39 days from today — offering up to 35 per cent off plus a complimentary US$350 shipboard credit per suite across 35 specially selected 2027 voyages on six ships. The flagship booking target is Seven Seas Prestige, entering service December 2026; the 12-night Los Angeles–Panama City 'Sapphire Sojourn' is the debut sailing. Itineraries span Northern Europe, Mediterranean, Asia, North America, Indonesia, Australia and New Zealand.

Prestige also anchors a new festive Europe season with 56 shore excursions — select included, Regent Choice from US$119 — and five land programs in Barcelona, Rome, Tuscany and Viterbo from US$2,399 per guest, available now. Advisors with clients already holding 2026 Regent bookings should treat the land programs as an immediate upsell call; those working 2027 pipelines have a clear six-week window before Anniversary Collection rates expire.

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02News

Seabourn Opens All 54 Ruby Collection 2028 Voyages — Pole to Pole and 120-Day World Cruise Lead

Seabourn has released all 54 Ruby Collection 2028 voyages simultaneously across its five-ship ocean and expedition fleet, marking the brand's 40th anniversary. Headline products: a 96-day Grand Expedition: Pole to Pole running High Arctic to Antarctica, and a 120-day 'Cape to Cape' World Cruise departing January 7, 2028. A Yachtsman Collection of intimate harbour itineraries targets clients who prefer shorter, port-intensive voyages.

New ports include Taichung and Tainan (Taiwan), Petersburg and Valdez (Alaska), Tvøroyri (Faroe Islands) and Cape Clear Island (Ireland). Experiential additions include an eight-day pre-cruise Denali land program and Taiwan's Pingxi Sky Lantern Festival experience. Polar and world-cruise cabin categories historically sell 18–24 months in advance; with all categories now open, advisors should move repeat Seabourn clients to Pole to Pole before suite inventory narrows.

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03News

Silversea Formalizes S.A.L.T. as a Standalone Product: Seven Harvest-Season Sailings Bookable Now

Silversea has packaged its S.A.L.T. platform into a named product category for the first time — seven voyages on Silver Dawn and Silver Spirit running August 27 through October 25, 2026, structured around Europe's grape harvest. Ports include Lisbon, Bordeaux, Bilbao, Santander, Vigo and Southampton.

The commercial differentiator is proprietary shore access clients cannot self-arrange: private port-blending at a Douro wine estate, a Michelin-chef session at Château du Prince Noir in Bordeaux, a black truffle hunt at Château Royal de Cazeneuve, and a home cooking lesson in Normandy. Onboard programming runs across four arcs — Gather, Craft, Celebrate and Indulge — anchored by nine-course La Dame dinners and six-course wine-paired lunches. The August 27 first sailing is five weeks away; advisors targeting food-and-wine clients should prioritize near-term conversion before the early sailings fill.

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04Supplier

Explora Journeys Names Asia Pacific as Next Growth Geography and Formalizes Hilton Pre/Post Bundle

Explora Journeys president Anna Nash has publicly positioned agents as 'an extension of our family' and named Asia Pacific as the brand's next major itinerary geography, with luxury market dominance by 2028 as the stated competitive target. For advisors building 2027–2028 pipelines, the Asia Pacific signal indicates where new Explora inventory will concentrate — a useful input for preferred-supplier positioning conversations with Explora BDMs now.

Separately, a formalized strategic partnership with Hilton directly addresses one of the most consistent advisor objections when presenting Explora against Regent (free pre-cruise hotel) or Silversea (hotel packages): the pre/post story now has a named hotel partner and a structured land-sea bundle. Commission structure and preferred hotel inventory are not yet public; advisors should contact their BDM to confirm terms before incorporating into client proposals. Together, these moves suggest Explora is tightening its trade infrastructure ahead of its 2028 fleet expansion.

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05News

Hurtigruten Svalbard Suite Product Gets a National Television Platform in Australia — October 26 Premiere

Australian MasterChef personality Justine Schofield completed a three-week Hurtigruten expedition to Svalbard in a Signature suite, content that will air nationally as 'Norway Gourmet' on SBS from October 26, 2026, following a current run on Channel 10's Everyday Gourmet. The program specifically showcases Hurtigruten's suite-level product: Brasserie Árran (Sami-inspired fine dining), the Røst fine-dining experience exclusive to suite guests, and expedition highlights including a polar bear sighting on Svalbard.

For APAC-based advisors, October 26 is a measurable demand trigger: food-travel crossover clients who watch will arrive with brand awareness already established. Advisors who pre-position on 2027 Svalbard suite availability — and can reference the specific inclusions Schofield experienced on screen — will be ahead of an inquiry wave that typically follows national travel programming. Contact your HX BDM now for 2027 suite inventory.

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06Destination

Pearl Expeditions Opens 2027 Kimberley Land-Sea Package — Cattle Station Stay Paired with Paspaley Pearl

Pearl Expeditions has launched a 2027 Kimberley package pairing a stay at a working cattle station and nature reserve with an expedition cruise aboard Paspaley Pearl — one of Australia's most exclusive small-ship vessels. The structure competes directly with A&K Wilderness Collection and Coral Expeditions Kimberley products at the ultra-premium end of Australia's remote-travel market.

The Kimberley season is structurally constrained by marine permit limits and small-ship capacity; packages with a named land component absorb cabin inventory well ahead of departure. Advisors with clients targeting Australia's northwest in 2027 should qualify this product now — Paspaley Pearl's limited guest count means waiting for a broader availability window simply reduces what's left to sell. Reach out to Pearl Expeditions directly for current cabin availability and pricing by category.

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Sources — Cruise — Luxury & Expedition Department

  1. 1
    Silversea Launches A New Collection Of Food-themed Voyages - Cruise Passenger
  2. 2
    Miami-Dade commissioners size up their incoming port director
  3. 3
    Silversea launches culinary voyage collection timed to European grape harvest - travelweekly.com.au
  4. 4
    Royal Caribbean to expand Mahahual community hub
  5. 5
    TV cooking show favourite Justine Schofield’s Hurtigruten experience will be one to see - travelweekly.com.au
  6. 6
    HX Expeditions Continues Focus on Greenland - TravelPulse
  7. 7
    Explora sets sights on luxury cruise dominance by 2028
  8. 8
    Disney Cruise Line inks 15-year deal for Icy Strait Point calls
  9. 9
    Silversea Launches New Collection of SALT Culinary Voyages - TravelPulse
  10. 10
    Regent Seven Seas Cruises marks 35 years of ultra-luxury cruising with Anniversary Collection - CruiseMapper
  11. 11
    Silversea Launches S.A.L.T. Culinary Voyages - Cruise Critic
  12. 12
    Happy anniversary: Regent Seven Seas celebrates a milestone in luxury cruising - Travel Weekly Asia
  13. 13
    New Silversea cruise sailings will take passengers to Ryder Cup and Open golf courses - AOL.com
  14. 14
    HAL's Rolling Stone rock show with RWS Global debuts
  15. 15
    Pearl Expeditions’ ultimate 2027 Kimberley package
  16. 16
    New Episode: Explora's Chris Austin on Selling the New Generation of Luxury Cruises - TravelPulse Canada
  17. 17
    Regent Seven Seas Cruises unwraps festive Europe voyages for 2026 - TTG Asia
  18. 18
    Uniworld to introduce three vessels in 2028
  19. 19
    Luxury retail veteran Tatiana Ferreira is Ritz-Carlton's new CSO
  20. 20
    Silversea Press Center - Royal Caribbean Group Press Center
  21. 21
    LINDW5573165 Bond Risk Profile - TradingView
  22. 22
    Regent Seven Seas is doing a 154-night world cruise in 2026 and I need rich friends - Totally The Bomb
  23. 23
    On board the best ship in ‘the world’s most luxurious fleet’ - SMH.com.au
  24. 24
    Alfredo Suarez appointed SVP Celebrity River Cruises
  25. 25
    Bridging land and sea: Hilton's strategic partnership with Explora Journeys - Travel Weekly
  26. 26
    Victory Cruise Lines bags James Beard Chef Michelle Bernstein
  27. 27
    Trevor Young is Seatrade Cruise's ship design and build ambassador
  28. 28
    Seabourn unveils details of ‘The Ruby Collection’: 54 Voyages across ocean and expedition for its 40th anniversary in 2028 - Cyprus Shipping News
  29. 29
    Explora Journeys boss Anna Nash: 'We must always help agents – they're an extension of our family' - TTG Media
  30. 30
    Royal Caribbean readies for Australia’s National Tree Day
  31. 31
    Seabourn marks 40th anniversary with the Ruby Collection - TravelPress
  32. 32
    Regent Seven Seas Marks 35 Years with 2027 Luxury Sailings - Rus Tourism News
  33. 33
    Regent Seven Seas Cruises celebrates 35 years of world-class ocean voyages. - vntravellive.com
  34. 34
    Principal Financial Group Inc. Boosts Stock Position in Lindblad Expeditions $LIND - MarketBeat

A productive day across the ultra-luxury and expedition space: three named anniversary collections from Regent, Seabourn, and Silversea, an Explora strategy-and-partnership double, and fresh expedition inventory in Svalbard and the Kimberley. One date drives everything today — August 31 closes the Regent Anniversary window, and advisors with 2027 clients in their pipelines should be on the phone before the week is out. — The Desk

The Cruise — Luxury & Expedition Desk