Regent's 35th Anniversary Offer Closes August 31 — Prestige Inaugural Voyages and Festive Europe Upsells Both in Play
Regent's 35th Anniversary Collection closes August 31 — 39 days from today — offering up to 35 per cent off plus a complimentary US$350 shipboard credit per suite across 35 specially selected 2027 voyages on six ships. The flagship booking target is Seven Seas Prestige, entering service December 2026; the 12-night Los Angeles–Panama City 'Sapphire Sojourn' is the debut sailing. Itineraries span Northern Europe, Mediterranean, Asia, North America, Indonesia, Australia and New Zealand.
Prestige also anchors a new festive Europe season with 56 shore excursions — select included, Regent Choice from US$119 — and five land programs in Barcelona, Rome, Tuscany and Viterbo from US$2,399 per guest, available now. Advisors with clients already holding 2026 Regent bookings should treat the land programs as an immediate upsell call; those working 2027 pipelines have a clear six-week window before Anniversary Collection rates expire.
Seabourn Opens All 54 Ruby Collection 2028 Voyages — Pole to Pole and 120-Day World Cruise Lead
Seabourn has released all 54 Ruby Collection 2028 voyages simultaneously across its five-ship ocean and expedition fleet, marking the brand's 40th anniversary. Headline products: a 96-day Grand Expedition: Pole to Pole running High Arctic to Antarctica, and a 120-day 'Cape to Cape' World Cruise departing January 7, 2028. A Yachtsman Collection of intimate harbour itineraries targets clients who prefer shorter, port-intensive voyages.
New ports include Taichung and Tainan (Taiwan), Petersburg and Valdez (Alaska), Tvøroyri (Faroe Islands) and Cape Clear Island (Ireland). Experiential additions include an eight-day pre-cruise Denali land program and Taiwan's Pingxi Sky Lantern Festival experience. Polar and world-cruise cabin categories historically sell 18–24 months in advance; with all categories now open, advisors should move repeat Seabourn clients to Pole to Pole before suite inventory narrows.
Silversea Formalizes S.A.L.T. as a Standalone Product: Seven Harvest-Season Sailings Bookable Now
Silversea has packaged its S.A.L.T. platform into a named product category for the first time — seven voyages on Silver Dawn and Silver Spirit running August 27 through October 25, 2026, structured around Europe's grape harvest. Ports include Lisbon, Bordeaux, Bilbao, Santander, Vigo and Southampton.
The commercial differentiator is proprietary shore access clients cannot self-arrange: private port-blending at a Douro wine estate, a Michelin-chef session at Château du Prince Noir in Bordeaux, a black truffle hunt at Château Royal de Cazeneuve, and a home cooking lesson in Normandy. Onboard programming runs across four arcs — Gather, Craft, Celebrate and Indulge — anchored by nine-course La Dame dinners and six-course wine-paired lunches. The August 27 first sailing is five weeks away; advisors targeting food-and-wine clients should prioritize near-term conversion before the early sailings fill.
Explora Journeys Names Asia Pacific as Next Growth Geography and Formalizes Hilton Pre/Post Bundle
Explora Journeys president Anna Nash has publicly positioned agents as 'an extension of our family' and named Asia Pacific as the brand's next major itinerary geography, with luxury market dominance by 2028 as the stated competitive target. For advisors building 2027–2028 pipelines, the Asia Pacific signal indicates where new Explora inventory will concentrate — a useful input for preferred-supplier positioning conversations with Explora BDMs now.
Separately, a formalized strategic partnership with Hilton directly addresses one of the most consistent advisor objections when presenting Explora against Regent (free pre-cruise hotel) or Silversea (hotel packages): the pre/post story now has a named hotel partner and a structured land-sea bundle. Commission structure and preferred hotel inventory are not yet public; advisors should contact their BDM to confirm terms before incorporating into client proposals. Together, these moves suggest Explora is tightening its trade infrastructure ahead of its 2028 fleet expansion.
Hurtigruten Svalbard Suite Product Gets a National Television Platform in Australia — October 26 Premiere
Australian MasterChef personality Justine Schofield completed a three-week Hurtigruten expedition to Svalbard in a Signature suite, content that will air nationally as 'Norway Gourmet' on SBS from October 26, 2026, following a current run on Channel 10's Everyday Gourmet. The program specifically showcases Hurtigruten's suite-level product: Brasserie Árran (Sami-inspired fine dining), the Røst fine-dining experience exclusive to suite guests, and expedition highlights including a polar bear sighting on Svalbard.
For APAC-based advisors, October 26 is a measurable demand trigger: food-travel crossover clients who watch will arrive with brand awareness already established. Advisors who pre-position on 2027 Svalbard suite availability — and can reference the specific inclusions Schofield experienced on screen — will be ahead of an inquiry wave that typically follows national travel programming. Contact your HX BDM now for 2027 suite inventory.
Pearl Expeditions Opens 2027 Kimberley Land-Sea Package — Cattle Station Stay Paired with Paspaley Pearl
Pearl Expeditions has launched a 2027 Kimberley package pairing a stay at a working cattle station and nature reserve with an expedition cruise aboard Paspaley Pearl — one of Australia's most exclusive small-ship vessels. The structure competes directly with A&K Wilderness Collection and Coral Expeditions Kimberley products at the ultra-premium end of Australia's remote-travel market.
The Kimberley season is structurally constrained by marine permit limits and small-ship capacity; packages with a named land component absorb cabin inventory well ahead of departure. Advisors with clients targeting Australia's northwest in 2027 should qualify this product now — Paspaley Pearl's limited guest count means waiting for a broader availability window simply reduces what's left to sell. Reach out to Pearl Expeditions directly for current cabin availability and pricing by category.
